The 1960s is an era we've grown to love through AMC's hit series Mad Men. From Those Wonderful Folks Who Gave You Pearl Harbour is Jerry Della Femina's funny and fascinating memoir of working in advertising, often cited as one of the inspirations for the show - and Della Femina was an advisor on "Season One". The book is stuffed full of eccentric characters: the pot-headed young creatives; the art director who stabbed an account executive with a ballpoint pen; and the agency 'killers' who spend their days firing the over-paid hot-shots whose work has run cold. The book is also packed full of fascinating campaigns: the Volkswagen "Think Small" campaign which gave the company their big break in the US; the cake mix which relied on the breaking of a single egg; or "Marlboro Man in Marlboro Country" - an all time classic. Written in a razor-sharp, conversational tone, From Those Wonderful Folks has been described as the funniest, most irreverent book ever written by an insider on Madison Avenue.

Tryckår: 2010
Språk: Engelska
Sidantal:
Utgivare: Canongate Books Ltd
Utförande: Häftad